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Cookie Usage

Last Updated: March 3, 2026

This cookie policy applies to all the CLEAR websites where it is displayed (collectively, the “Sites”). Like many websites, the Sites use online tracking technologies – such as cookies and web beacons – for a number of reasons, including to analyze which features are most popular, improve our users’ experience, keep our Sites secure, and to help deliver interest-based ads to you. Please read this cookie policy carefully for more information about why we use cookies and your choices regarding cookies.

What is a Cookie? A cookie is a small file with a unique identifier that is transferred to your browser through a website. Cookies allow us to understand how users navigate through and use our Sites and the information and services we make available through our Sites (collectively, our “Services”). Cookies also help us to improve our Sites and measure our advertising campaigns (including on third-party sites and applications), and to secure and protect our Sites and Services.

First-party cookies are those set by a website that is being visited by the user at the time (e.g., cookies placed by CLEAR on clearme.com). Third-party cookies are cookies that are set by a domain other than that of the website being visited by the user. If a user visits a website and another entity sets a cookie through that website, this would be a third-party cookie.

Cookies also vary by how long they persist on a browser or device. Persistent cookies remain on a user’s device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie. Session cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.

How We Use Cookies. We use cookies for a number of reasons, including to analyze which features are most popular, improve our users’ experience, and keep our Sites secure. Cookies allow us to understand how users navigate through and use our Sites and the information and services we make available through our Sites. As noted above, cookies also help us to improve and measure our advertising campaigns (including on third-party sites and applications), and to secure and protect our Sites and Services.

Like many websites, the Sites use third-party services – such as Google and Facebook – to help deliver interest-based ads to you. To facilitate advertising, these services rely on online tracking technologies – such as cookies and web beacons – to collect from your device information about your browsing activities, about your interactions with websites, and about the device you are using to connect to the Internet. We do not share any of your biometric information with these third parties.

Cookie Categories.  We use Essential (aka Strictly Necessary), Performance, Functional, and Targeting Cookies. Below is a description of each of these cookie categories.

  • Essential (aka Strictly Necessary) Cookies. These cookies are necessary for the Sites to function and cannot be switched off in our systems. They are usually set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser settings to block or alert you about these cookies, but some parts of the Sites will not work as a result.
  • Performance Cookies. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Sites. They help us to know which pages are the most and least popular and see how visitors move around the Sites. Without these cookies, we will not know when you have visited our Sites and will not be able to monitor our Sites’ performance.
  • Functional Cookies. These cookies enable the Sites to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. Without these cookies, some or all of these services may not function properly.
  • Targeting Cookies. These cookies may be set through our Sites by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other websites. Without these cookies, you will experience less targeted advertising.

Your Cookie Preferences.

For users in the United States (except for California): When you visit our Sites, cookies and similar technologies are automatically turned on. You may disable non-essential cookies using the green cookie tool in the bottom-left corner of your screen or by adjusting your browser settings. CLEAR also honors Global Privacy Control. Please note that essential cookies are necessary for the Sites to function and may not be turned off in our systems, and that some of these cookies are provided by third parties. You may opt out of non-essential cookies on our Sites using our cookie settings tool, as well as by adjusting your browser settings. CLEAR also honors Global Privacy Control. As discussed above, opting out of non-essential types of cookies may affect the functionality of our Sites and may prevent you from being able to access certain features on the Sites.

For users in California and outside of the United States: You may opt in to non-essential cookies using the cookie banner that appears on our Sites. Please note that essential cookies are necessary for the Sites to function and may not be turned off in our systems, and that some of these cookies are provided by third parties. Non-essential cookies may be disabled via browser settings or Global Privacy Control, but this may affect the operation of our Sites. Non-essential cookies, like performance, functional, and targeting cookies, will become active if you opt in using the cookie banner. You may change your cookie preferences at any time using the green cookie tool in the bottom-left corner of your screen. As discussed above, opting out of non-essential cookies may affect the functionality of our Sites and prevent you from being able to access certain features on the Sites.

Cookie Settings Tool.  You can review or change your preferences for most cookies and tags on our Sites by clicking the green cookie in the bottom, left-hand corner of your browser screen on our Sites.

Please note that your preferences are applied on each of your browsers and devices. So, you will need to set your cookie preferences for each browser and device you use to access our Sites. Further, if you delete cookies, your preferences may be lost and need to be reset.

Google Analytics.  We use Google Analytics to track aggregated, anonymized website behavior, such as what pages visitors looked at, for how long, etc. This information is important to us for improving the user experience and determining site effectiveness. You can choose to not receive Google Analytics cookies by not opting in to performance and tracking cookies in our cookie preference center, which can be accessed by clicking on the green cookie in the bottom, left-hand corner of your browser screen.  For more information about Google Analytics or to prevent the storage and processing of this data (including your IP address) by Google, you can download and install the browser plug-in available at the following link:  https://tools.google.com/dlpage/gaoptout?hl=en.

You can also obtain additional information on Google Analytics’ data privacy and security at the following links:

Targeted Audiences. We may use services provided by third-party platforms (such as social media and other websites) to serve targeted advertisements on such platforms to you or others and to measure the effectiveness of our ads. To do so, we may provide certain personal information to the platform provider. For more information, see the “Your Privacy Choices” button below (and when signed-in, you may opt-out of targeted advertising).

More Information on Interest-Based Advertising and Third-Party Ad Networks. We may send our users targeted ads, based on their location and activities on our Sites, and to do so we may allow third parties to use cookies to collect usage information on our Sites and display targeted ads and content to you on our behalf. These third parties may be able to associate the information they collect on our Sites with other information they have about you from other sources. This enables us and these third parties to target advertisements by displaying ads for products and services in which you might be interested and to measure and improve the effectiveness of targeted ads. These third-party cookies and other technologies are governed by each third party’s specific privacy policy. You may opt out of Targeting Cookies (and other cookies) on our Sites as described above. We do not share any of your biometric information with these third parties.

To opt out of interest-based ads in Canada by companies that participate in the Digital Advertising Alliance, please visit http://youradchoices.ca/choices.

  • Please note that even if you opt out of interest-based advertising by a third party, these tracking technologies may still collect data for other purposes, including analytics, and you will still see ads from us, but the ads will not be targeted based on behavioural information about you and may therefore be less relevant to you and your interests.

Platform opt-outs. Google and Facebook also offer opt-out features that let you opt-out of use of your information for interest-based advertising. We have included the applicable links below to facilitate this election if you choose to do so:

How to Delete and Block Cookies through Browser Settings.  You may delete, review, and block cookies by adjusting your browser settings. However, if you block all cookies (including essential cookies), you may not be able to access all or parts of our Sites. Please see the links below for more information on how to manage cookie settings for certain browsers:

  • Firefox | “Private Browsing” and managing cookie settings: Learn More
  • Chrome | “Incognito” mode and managing cookie settings: Learn More
  • Internet Explorer | “InPrivate” mode and managing cookie settings: Learn More
  • Safari | “Private Browsing” and managing cookie settings: Learn More